Natural materials are highly sought after! Vine woven and wool fabric living room chairs become a new choice for environmentally friendly consumption
Aug 29,2025
Under the influence of green consumption concept, living room chairs with natural materials as the core are rapidly rising. According to the household market data in the third quarter of 2025, the market share of living room chairs made of rattan, wool, solid wood and other natural materials has increased by 27% over the same period last year, of which the search volume of manual rattan chairs has increased by 230% over the same period last year, becoming the "online celebrity product" of Xiaohongshu, Tiktok and other platforms.
It is reported that the currently popular natural material living room chairs have their own characteristics: rattan chairs are made of Indonesian imported natural rattan, which has been treated with insect and anti-corrosion measures, combining toughness and breathability. Paired with wooden brackets, they create a natural and fresh home atmosphere, suitable for Nordic and Japanese style living rooms; The wool fabric chair is made of imported wool from New Zealand, processed through anti shrink and anti moth techniques, with a soft and skin friendly touch and good warmth retention, providing a better winter experience. A home designer stated that natural material living room chairs are not only environmentally friendly and sustainable, but can also enhance spatial texture through material texture. "More and more consumers are willing to pay for the 'natural feeling', which also drives brands to increase research and application of natural materials." In addition, some brands have also launched a combination of "natural material+recyclable frame", where the frame of the chair can be disassembled and recycled after it is scrapped, further reducing environmental burden.
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